Home Business Ideas
Start a Costume Rental
Business
There are
several reasons why someone
would need to a costume. Not
discounting Halloween. There
is also costume parties,
birthday parties, plays and
community events. As a
result, the person who owns
a costume rental business
can really clean up in how
much they make, especially
if they are based out of a
city with a good market for
it. Owning a costume rental
business can be a lot of
fun. You are surrounded by
costumes at all times, and
you are able to help people
transform themselves into
completely different
individuals. Your business
is all about pretending and
fun, and it can also be
quite lucrative.
The Concept
The concept of this
business is essentially that
whenever someone need to
dress up, you are there to
give them the means to do
so. It could be a gorilla
costume for a business, it
could be a sexy nurse outfit
for a Halloween party, or it
could be a clown costume for
a birthday party. No matter
what it is, you can provide
it and you can profit from
it. People want to be the
hit of the costume party and
your costumes can do that.
Of course, while it is a fun
business to have, it does
have its problems. You have
to make sure you will have a
market for your business
where you are. You don't
want to have a bunch of
costumes that no one buys.
As well, you have to spend a
lot of money up front to buy
the costumes people will
hopefully rent. However, if
no one rents a $2,000
costume you bought, that is
$2,000 you just wasted. If
it works, it is a great
business, but when it does
not work it can be a severe
financial drain.
Startup Costs
The costs for this are
quite high. You can operate
this out of your home, so
you save costs on facility
rentals, however if you want
people to see you as a legit
business, you may need a
facility. As well, you need
to buy all the outfits that
you think people are going
to rent from time to time.
This means that costs are
going to be quite high. Most
estimates for the costume
rental business have startup
costs resting between
$10,000 and $55,000 in
total. It takes a lot of
money at first to start up,
but it can reap a lot of
rewards for you in the long
run.
How to Market It
The best way to market
this is in the Yellow Pages
and in the newspaper. You
don't know when people will
be renting costumes, so you
should just blanket market
everything, all year round.
Newspapers, radio, posters,
flyers, etc. Halloween is
going to be the meat of your
business, so make sure you
really amp up how much you
market your business there.
Most of your marketing
budget should come out at
this time of year. Word of
mouth will be an excellent
way to market your business
as well.
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