Direct Sales Business Channel
Initials, Inc. Business Opportunity
Initials, Inc
was started by two sisters
who wanted to share the
"Squeal Appeal" of their
personalized products with
women all over the country.
They launched their direct
sales company in 2005 to
offer consumers everyday
items that have been
customized to make them
special. The Initials
catalog has a selection of
trendy, fabric purses and
tote bags that can be
personalized with up to 14
letters in the color and
font that the customer
chooses. The customer also
chooses from a variety of
ribbon trims to truly make
the item her own creation.
The customizable children's
products include backpacks,
lunch sacks, and dolls.
Customers will find jewelry,
vases, and candle jars that
can be engraved as well as
personalized stationary,
aprons, spa products, and
more.
At a price of $149, the "My
Business in a Bag" starter
kit contains over $350 worth
of bags, other product
samples, and business
materials. At the end of a
?Squeal Appeal? party,
creative partners keep 20%
of the retail sales and send
the rest to Initials, Inc.
There is an opportunity to
earn 5% more when a partner
sells $750 during one
calendar month. Initials,
Inc. encourages and rewards
team building and sales
consistency.
Direct Sales Business Startup Fees
Start Up Fees: $149.00
Your Own Website Offered: Yes
Fees for Website: ----
Commission Structure: 20%-25%
